Never Have To Guess Again About Your Personal Brand

It's time to confidently stand out and achieve more with your custom roadmap to elevate your positioning and presence online.


You're Too Valuable To Stay Unclear and Unknown

Each day you're selling yourself short by not getting clarity in your brand. Each day lost means someone else is stepping in line for the opportunities you deserve. You're too valuable to stay stuck a day longer without clarity, direction and focus in your personal brand.


Clarify Your Brand Audit

My brand benchmark is a personalized 3-stage assessment to review, diagnose and recommend your next best steps. Think of this as a brand health check and treatment plan with actionable next steps to help you step out, stand out and rise up in your industry.

Clarity Is Your Brand's Superpower

When you're so close to what you do, it's impossible to objectively see the "frame" of the picture you're in. Knowing where you stand with an unbiased and expert diagnosis is the fastest way to go from stuck to seen and sought after in your space.

Get a 360° Brand View

I leave no stone unturned and dive deep into your online presence, social media, personal website, marketing assets, as well as assess your industry landscape.

Identify Your Gaps

I'll review how clear, differentiated and aligned your brand is with an unbiased review based on my signature branding framework.

Find New Direction

After clarity, comes action. Get my best recommendations for next steps with my brand-building checklist to move forward.

The Brand Therapist™ Is Here to Help

Michelle B. Griffin, The Brand Therapist

Michelle B. Griffin


Uncover Your Brand Roadblocks

Find Clarity, Confidence and Credibility with a Brand That Takes You Places

Ready to get out there but have too many ideas keeping you stuck? I know first-hand how hard it is to be the "consumer" of your own brand. When you stay in the "professional hamster wheel," it can leave you feeling confused, overwhelmed and not moving forward.

Don't wait and waste a day longer in uncertainty. Clarity is one of the best gifts you can give yourself, your business and your future. It's your North Star to more fulfillment, better clients, endless industry opportunities.

Get the Clarity You Need to Move Forward

When it's time to get unstuck and get out of your head, my Brand Clarity Audits give you a fresh perspective with actionable recommendations to fix your brand roadblocks. Each audit includes:

  • A detailed pre-assessment intake
  • A 90-minute strategy call to uncover your brand and vision forward
  • A comprehensive Brand Clarity Assessment Report with extensive recap and brand recommendations
  • A video walkthrough of findings and recommendations for next best steps
  • Action-taking brand checklist to take immediate action and improvements.

      PRICE: $997

Michelle B. Griffin, The Brand Therapist

No more guessing what works, putting yourself last, or spinning in circles trying and staying stuck

My brand clarity assessment is not a template, cookie-cutter download, or fluffy online quiz. It's a three-step process to uncover your brand roadblocks with recommended next steps. 

This includes a preliminary brand "lab work," our 90-minute strategy call and a comprehensive audit based on my signature branding system. 

With my trifecta of PR, marketing, and branding expertise and 20+ years industry credentials helping thousands of leaders brand, market, and stand out online, rest assured you're getting top specialist-level support with your custom diagnosis and recommendations report.

You brand audit report will take you from being stuck and unclear to back on track with new-found focus to confidently take your next best steps.



After booking your audit, you'll receive my proprietary assessment to gather crucial information to save us time and allow me to preview and research before our strategy call. Think of this as your lab work before your doctor's visit so I have a clear view of all your brand touch points.



During our 90-minute strategy call, we'll dive into a your brand to uncover any roadblocks you're encountering. It's like having a brand therapy session to identify any brand roadblocks and areas to strengthen moving forward. I based this call on my signature branding framework.



After our call, within two weeks, you'll receive your personalized Brand Clarity Assessment Report with my extensive recap and recommendations You'll also receive a video walkthrough of my report and recommendations for your next best steps.

Why a Brand Audit?

This audit is perfect:

  • You want to grow your business but feel your current brand (or lack thereof) is stalling your progress.
  • You're tired of guessing and DIY-ing and want an expert perspective for clarity and answers.
  • You're tired of lagging behind and ready to take action to step into your full potential and industry opportunities.
Michelle Griffin, Personal Brand Strategist

They Got Unstuck.

So Can You.

Michelle Griffin, Personal Brand Strategist
Shermalyn Sidonie-John 

Michelle helped me better position myself and "own" my unique message for my TedX talk.

As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Our deep dive sessions taught me so much and I'm just so immensely grateful for her insights and collaboration.

Michelle Griffin, Personal Brand Strategist

She'll help you fine-tune your messaging.

If you're stuck or need coaching to get a crystal clear message, Michelle is the person to tap into for brand clarity and positioning. She was instrumental in teaching our students how to niche and position themselves in their industry


Michelle consolidated and simplified my marketing messaging.

I was frustrated and concerned that I was not effectively marketing my services. Michelle helped me better define my messaging and offerings. She is a pleasure to work with, has a lot of great ideas, and utilizes a marketing development method that's helped me attract more referrals.

Michelle B. Griffin, Personal Brand Strategist

I’ve never been SO crystal clear on my mission or my message.

I’ve lost count of how many times I’ve pivoted my business in the past 3 years. The problem? I was trying to be something other than myself… and Michelle saw right through the BS! I never realized it, but I struggled to find my own identity. Michelle helped me re-align my business and my content with my passions. I’m re-energized and re-invigorated. I don’t know why I waited so long to book a call -- do yourself a favor and get on her calendar now!

Michelle B. Griffin, Personal Brand Strategist

Michelle helped me position and launch my new Golden Anchor framework.

She gave me a great way to describe what I’m offering and suggestions on how to present my services on LinkedIn. Our session helped me find clarity and then implement the create positive action steps – my building blocks to success!


"Michelle is amazing at what she does. Not being confused, overwhelmed and frustrated anymore is exactly what she delivers with each “session."

"You have always listened patiently, and with your experience have been able to coach me into the right positioning and helped me evolve over time. Talking things through with you has made everything so much easier - like writing my headline, my About Section, and dare I say my website is getting there."