Positioning You With A Brand That TakesYou Places™
I position established B2B solo consultants to more visibility, perfect-fit clients and industry authority with my custom personal brand story roadmaps and training programs

CLARIFY YOUR BRAND
CAPTURE MORE ATTENTION
CONNECT WITH DREAM CLIENTS
You're an expert in your field, yet why is it SO HARD to communicate your brand clearly?
→ You fumble over words describing yourself
→ Your worry your niche isn't "niche" enough
→ You struggle to attract enough (or better) clients
→ You lack a strong online presence
You're Too Valuable To Remain Stuck
When you're so close to what you do, it can be hard to find the right words to describe and differentiate yourself, leaving you feeling hidden and held back.
As an expert in your field, you deserve and need a clear and compelling brand and message. But there's a catch: DIY-ing it or working on fluffy tactics vs foundational strategy won't take you far.
That's because you need an outside perspective and proven brand plan to get you going with clarity, focus, and direction.
Hi, I'm Michelle, The Brand Therapist℠
Positioning You as The Standout Expert™ in Your Space
Being held back and hidden isn't an option when you have expertise that transforms lives and businesses.
That's why I designed my brand therapy sessions and proven brand clarity roadmap so you show up online as the expert you are, clearly positioned and confidently attracting clients and opportunities with a standout personal brand.
After all, clarity is your brand's North Star. Let's build a brand that takes you places.
MICHELLE B. GRIFFIN
The Brand Therapist℠
Certified Personal Branding and Marketing Strategist, 2x Podcaster, Author, Speaker, and Community Builder





I SUPPORT SERVICE PROFESSIONALS ACROSS THE GLOBE AS THE BRAND THERAPIST℠
Client Success Stories

SHERMALYN Sidonie-JoHN,
FOUNDER, INFLUENTIAL BOSSLADY
Michelle helped me better position myself and "own" my unique message for my TedX talk.

DAN MOTT, FOUNDER, SIX3 MEDIA
Michelle helped me completely reposition my personal brand and company.

LISA RICHER, FOUNDER, JOURNEY2BLOOM
Michelle helped me create a clear and concise message that landed me podcasting and speaking opportunities, fast.

JARED AMARAL,
FOUNDER, CHIEF DATA SOLUTIONS
Michelle challenged me to be specific about my brand which helped me land bigger clients.

STACEY DANHEISER, CMO
FOUNDER, SHAKE MARKETING GROUP AND SOAR MARKETING SOCIETY
Michelle takes a fresh and insightful approach to personal branding for business growth.

AARON FISH, FOUNDER, TRESTLE HOSPITALITY CONCEPTS
Michelle is super easy to work with, very knowledgeable and her approach is a collaborative one.
Build a Personal Brand That Takes You Places
1. Clarify Your Brand: Build your foundation based on your unique perspective and goals.
2. Simplify Your Marketing: Get a strategic and personalized brand roadmap to gain traction.
3. Amplify Your Visibility: Enjoy a personal brand that attracts ideal clients, impacts more people, and grows your business.