Clarify Your Personal Brand.
Stand Out In Your Space.
As The Brand Therapist, I help industry experts clearly brand and confidently communicate their message online so perfect-fit opportunities and clients sit up, take note & choose YOU.
Struggling to stand out with your personal brand?
Are you a corporate professional who has recently taken the leap to go solo, or an established industry expert with brilliance to brand, but unsure how to communicate it effectively?
You can't clearly say what you do
You're not sure what makes you different
Your message sounds like everyone else
- You're not sure how to show up online
Confidently Stand Out as The Go-To Authority
Say goodbye to feeling unclear and uncertain about your personal brand. With your AUTHORITY™ roadmap powered by my Brand GPS™ personal positioning system, you'll be able to launch your brand with confidence and ease, saving yourself time, money and overwhelm of DIY branding.
The AUTHORITY™ ROADMAP
The AUTHORITY™ foundational mini roadmap is everything you need to position yourself for greater opportunities and perfect-fit clients with a clear brand, confident message, and consistent visibility so you're seen and sought after in your industry.
A - Assess Your Brand DNA: Define your goals, purpose, mission identity, and story
U - Understand Your Audience: Identify your audience, niche, competition, and power partners.
T - Tailor Your Message: Differentiate with your brand message and point of view.
H - Highlight Your Presence: Showcase your visual identity and make your brand memorable.
O - Own Your Expertise: Share your knowledge through original content.
R - Ramp Up Your Visibility: Increase awareness through strategic PR
I - Ignite Your Impact: Build influence and reach in your field.
T - Transform into a Trusted Authority: Become top choice and top of mind
Y - Yield to Greater Opportunities: Amplify and grow your brand to new heights
Michelle B Griffin, The Brand Therapist℠ Certified Personal Brand Strategist | Positioning and PR Coach | Author, The LinkedIn Branding Book | Host, The Brand Therapist℠ Podcast
Hi, I'm Michelle, The Brand Therapist℠
Trying to brand or market yourself online can feel overwhelming, doesn't it? You've got the goods but why does it feel so SO hard to communicate yourself as the expert you are.
That's where I come in. Drawing on my two decades in marketing, master's in PR, branding certifications, and my proven AUTHORITY™ roadmap powered by my Brand GPS™ system, I'm here to put into words and put into motion your AUTHORITY status with a brand that takes you places. Book a chat today and I can't wait to meet you.
Choose Your Next Best Step to
a Brand that Takes You Places™
They Found Their Way to Success Faster
LISA RICHER, NEURODIVERSITY CONSULTANT/FOUNDER JOURNEY2BLOOM
Michelle helped me create a clear and concise message that landed me paid speaking and podcast guesting opportunities, fast.
I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. I am forever grateful for her patience and support.
BARB GOLUB, LITERACY CONSULTANT for K-12 SCHOOL DISTRICTs
I didn’t know what my messaging was before I worked with her.
I wanted to scale my consultancy and needed help finding clarity for my vision. I feel so much more confident in my new messaging and new website. Michelle guided me to step up for more visibility and authority to reach bigger clients.
MORGAN MILBRADT TUFTO
STUDER COMMUNITY INSTITUTE
Her stuff gets published.
With Michelle's public relations support, we were able to register more people than ever before from across the United States. We received press in targeted publications and she gave us fresh ideas/strategies to promote the event and encourage attendance. She's a great brainstormer and an excellent press release writer.
FLORENCE DOISNEAU, FOUNDER, REALIZE UNLIMITED
She crafted a brand message that immediately got me clients.
Marketing has always been a challenge for me. I love what I do but promoting myself felt laborious. Michelle helped me clarify and craft my brand messaging and positioning into a beautiful new website that immediately got more me views, clicks and ideal clients for my coaching practice.
FOUNDER, INFLUENTIAL BOSSLADY
Michelle helped me better position myself and "own" my unique message for my TEDx talk.
As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Our deep dive sessions taught me so much and I'm just so immensely grateful for her insights and collaboration.
SCARLETTE ACEVEDO, EXECUTIVE STRESS COACH, FOUNDER, THE GOOD REBEL
Michelle is an expert when it comes to personal branding.
After contacting 25 LinkedIn coaches and was fooled by a few, I found her and have been working with her for a few months now. She's helped me bring my uniqueness out and has honored my true self. I wanted to find an expert and she was completely worth the wait.
STACEY DANHEISER, FRACTIONAL CMO
FOUNDER, SHAKE MARKETING GROUP AND SOAR MARKETING SOCIETY
Michelle takes a fresh, energetic approach to personal branding.
I worked with Michelle to bring clarity to my own brand. The advice she shares is easy to understand, highly actionable, and based on her own personal experience. I love that she's not sharing theory, but tactics and tips that she's implemented and tested herself.
MICHELLE J. RAYMOND, B2B gROWTH ADviSoR/FOUNDER GOod Trading Co.
As my brand therapist, she always gets me unstuck.
Michelle was instrumental in my niche positioning and helped me grow my authority in less than a year's time. Absolutely recommend you reach out to her to develop a strategy to build your personal brand. She is someone who walks the talk.
Put Yourself Out There With Clarity and Confidence
Get going with a clear brand, compelling message and consistent
visibility to become seen and sought after AUTHORITY in your industry.