Speakers, authors & experts ready to scale B2B leaders & founders building authority brands Consultants & execs growing visibility Founders shifting to personal brand-led growth Teams elevating LinkedIn & expert positioning
STRATEGY & ADVISING
Strategic Positioning & LinkedIn Visibility for Speaker, Authors, Experts and Groups Ready to Be Noticed, Known and Chosen
When you're ready for next-level visibility and credibility, professional clarity is non-negotiable.
Whether you're building your speaker, author, or expert brand, or leading a team of professionals who need to grow trust and traction, I offer premium strategy, advising and thought partnership that positions you for your next big opportunity.
WORK WITH ME
Pick Your Best Path To Move Forward
LinkedIn Positioning Intensive
A fast, focused session to elevate your profile, clarify your message, and position you for visibility. This is your best first step before launching a book, speaking platform, or broader visibility campaign.
Includes:
- Pre-assessment + brand visibility review
- 60-minute live strategy and profile optimization session
- Authority-tuned live profile updates and strategy
- Optional monthly advisory add-ons for platform growth
- $750 USD virtual
Authority Branding Intensives: Speaker, Author, or Expert Brands
This is your personalized roadmap to go from invisible to in-demand. Choose your path, Speaker, Author, or Expert and we’ll map your positioning, platform, and visibility strategy together.
Includes:
- Pre-call brand + visibility assessment
- 2-hour strategic session based on your brand path
- Custom Authority Map (positioning clarity, platform focus, visibility plan)
- Optional retainer for ongoing advising and strategy for platform growth
- Starting at $2,500 USD virtual
LinkedIn™ for Professional Services - Group Training
Custom live or onsite workshops based on The LinkedIn Branding Book built to help teams position themselves as visible, trusted leaders on LinkedIn and beyond.
Includes:
- Team pre-assessments
- Group training + live profile updates and workbooks
- Real-time strategy, implementation clarity and next steps guidance.
- Starting at $2,500 USD + Travel - Onsite or Virtual
Brand Generation™ - Brand Is the New Demand in B2B
A high-impact keynote and workshop for founders and teams ready to future-proof their visibility and in a world of broken funnels and AI-saturated noise.
This data-backed, insight-rich experience makes the business case for trust-first personal branding as the new growth engine in professional services and shows how to build it with thought leadership, human connection, and visible authority.
Coming Soon, DM me for more details
TRUSTED BY
RESULTS AND REVIEWS
Client case Studies.
Client Testimonials.
Community Feedback.
Check out these case studies, testimonials, and unsolicited feedback from community members and connections inspired by my work, empowerment, education, events, content.
Feedback and Results
CLIENT CASE STUDIES
CLIENT TESTIMONIALS
SPEAKER TESTIMONIALS
COMMUNITY FEEDBACK
I have more confidence on putting myself out there.
Working with Michelle gave me clarity and the roadmap on how to brand myself. After refining my brand positioning and goals for speaking and sharing content, I launched my podcast and LinkedIn newsletter and have been actively booking keynote speaking engagements and presentations.
SAM SIVARAGAN
KEYNOTE SPEAKER & AUTHOR, THE FUTURE-READY ADVISOR
She challenged me to be specific about my ideal client avatars and to communicate my offerings in straightforward, compelling ways.
Michelle's guidance was instrumental in helping me organize and focus the marketing chaos in my mind. If you're a corporate professional, consultant or entrepreneur needing help, Michelle will steer you in the right direction.
JARED AMARAL
FOUNDER, CHIEF DATA SOLUTIONS
She consolidated and simplified my marketing messaging.
I was frustrated and concerned that I was not effectively marketing my services. Michelle helped me better define my messaging and offerings. She is a pleasure to work with, has a lot of great ideas, and utilizes a marketing development method that's helped me attract more referrals.
MIKE PERKINS
FOUNDER FRONTLINE HR SOLUTIONS
I would absolutely recommend Michelle for anyone who knows they have a great idea, but needs a bit of clarity and accountability with respect to positioning.
Michelle was just what I needed at this point of my entrepreneurial journey. I had all the pieces, and ideas. But before I moved forward to update my marketing copy, I knew I needed to hone in on my messaging. We "riffed", as Michelle says, to work through who I help and how I help them. We then worked to really narrow down my messaging so it was crystal clear. We were then able to take my current offers, and use the copy in my messaging to better position them, all while making sure they are comprehensive and COHESIVE. Making sure they all work together. We updated my speaker bio, linked in, website, and continue to add our new messaging and copy to a variety of other marketing collateral.
ALLY MEYERS
Workplace Well-Being Speaker & TRAINER
Ready to Position Your Brand and Grow Your Visibility?
It’s time to Own Your Lane™ and lead with a strategic personal brand on LinkedIn and beyond. Book a discovery call and let’s map the right path forward for you and your organization.
Michelle B. Griffin is a thought leadership branding advisor and keynote speaker who helps credible experts become visible authorities. Through her proprietary Own Your Lane™ framework, she teaches leaders and organizations to leverage strategic visibility roadmaps for LinkedIn, speaking, and media opportunities that drive business growth.
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