About
Michelle B. Griffin,
The Brand Therapist℠
Thought Leadership Branding Strategist, 2x Podcaster, Author, Speaker, and Community Builder
Why is it so HARD to find
the right words to articulate what you do?
We haven't met yet, but I'm willing to bet this: you're brilliant at what you do and more of the right people should know about it and benefit from it.
No one should feel held back and limited in their potential and opportunities. This is why I created my personal positioning system, The BrandGPS™ Blueprint to bring clarity, focus, and momentum in my brand consulting, speaking and training programs.
Getting an outside perspective and a proven plan has been transformative for the hidden high achievers I work with. That's because clarity is the North Star that allows them to confidently share their message, attract clients, land industry opportunities, and grow their bottom line with impact and fulfillment.
It's time to stand out, rise up and reach your full potential as the expert you are. I'm here to lead the way.
Become unstoppable,







Michelle B. Griffin,
The Brand Therapist℠
Learn more about me and my work:
We haven't met yet, but I'm willing to bet this: you're brilliant at what you do and more of the right people should know about it and benefit from it.
Check out my book: The LinkedIn Branding Book
Listen and learn from my 2 Branding Podcasts
Join 1,500+ in my LinkedIn Creator Community
Take a look at my Case Studies, Testimonials, Feedback
With 20 years+ in PR, marketing and branding, you're getting 5 experts in one with The Brand Therapist℠


You're not just putting yourself out there, you're building your future , growing more influence and impacting more lives with your thought leadership brand

My value statement:
Step out, stand apart and rise up to your full potential.

My vision statement
To help 100,000 hidden high achievers in the next 10 years enjoy personal, professional and financial fulfillment by clarifying, launching and amplifying their thought leadership brands.

My mission statement:
To clarify, empower and amplify hidden high achievers (especially women) to gain more recognition, earn more money and make more impact and influence with their work and ideas.

My personal brand statement
I elevate established but hidden high achievers ready to step out, stand apart and rise up in their industries with more impact and influence with my thought leadership branding books, advising, workshops, and speaking programs.

MIKE PERKINS
FOUNDER FRONTLINE HR SOLUTIONS
She consolidated and simplified my marketing messaging.
I was frustrated and concerned that I was not effectively marketing my services. Michelle helped me better define my messaging and offerings. She is a pleasure to work with, has a lot of great ideas, and utilizes a marketing development method that's helped me attract more referrals.

JARED AMARAL
FOUNDER, CHIEF DATA SOLUTIONS
She challenged me to be specific about my ideal client avatars and to communicate my offerings in straightforward, compelling ways.
Michelle's guidance was instrumental in helping me organize and focus the marketing chaos in my mind. If you're a corporate professional, consultant or entrepreneur needing help, Michelle will steer you in the right direction.

SCARLETTE ACEVEDO
MENTAL HEALTH COUNSELOR, PUBLIC HEALTH AND HEALTH PROMOTION EXPERT
Michelle is an expert when it comes to personal branding.
After contacting 25 LinkedIn coaches and was fooled by a few, I found her and have been working with her for a few months now. She's helped me bring my uniqueness out and has honored my true self. I wanted to find an expert and she was completely worth the wait.
