Let's Turn What You Know Into What You're Known For

I'm here to help women experts and audiences ready to gain more recognition, earn more money and positively influence the world with their work and ideas

Michelle B Griffin Executive Personal Branding Speaker, PR Strategist and LinkedIn® Presence Expert
Michelle B Griffin Executive Personal Branding Speaker, PR Strategist and LinkedIn® Presence Expert
Michelle B Griffin Success Magazine
Michelle B Griffin, Thought Leadership Advisor for Women In Business
Michelle B Griffin, TEDx Speaker, Author, Podcaster and Personal Brand Strategist, Founder TEDx Speaker, Author, Podcaster and Personal Brand Strategist, Personal Branding & PR Strategist & Speaker for Women Experts
Michelle B Griffin, TEDx Speaker, Author, Podcaster and Personal Brand Strategist, Founder TEDx Speaker, Author, Podcaster and Personal Brand Strategist, Personal Branding & PR Strategist & Speaker for Women Experts
Michelle B Griffin, PR and Personal Branding Speaker, Educator, Author
Michelle B Griffin, Founder TEDx Speaker, Author, Podcaster and Personal Brand Strategist, Personal Branding & PR Strategist & Speaker for Women Experts

Welcome, I'm Glad You're Here

Like many of the women I work with and speak to, you’ve spent years building your expertise, experience, and track record. You know what you bring to the table.

And now you’re ready for what I call your next-level era, where more of the right people, rooms, and opportunities know it, too.

Whether your next goal is landing bigger speaking opportunities, earning media coverage, attracting high-value clients, building strategic partnerships, or becoming a more recognized name in your industry (or all of the above!), those opportunities begin long before someone says yes.

Because being brilliant at what you do isn’t the same as being recognized for it.

I know that firsthand.

I spent more than two decades in communications, marketing, and PR, working behind the scenes with Fortune 500 brands, industry leaders, and seven-figure founders before starting my own business and building a personal brand from scratch.

And here’s the thing: even with all that experience, I had to figure out how to do it for myself. How to position what I knew. Find my voice. Put my ideas out there. Build relationships. Get comfortable being visible. And become known beyond the people who already knew my work.

It took more time, money, and effort than I ever imagined. I made plenty of wrong turns, changed direction more than once, and learned a whole lot along the way.

But I kept putting myself out there.

That journey took me from working behind the scenes to building an audience and community of nearly 25K on LinkedIn, hosting two top-ranking podcasts, writing personal branding books, being featured in major media, speaking on stages, and eventually giving a TEDx talk in 2025.

And through all of it, I learned firsthand: visibility starts with clarity.

When you’re clear on your vision, what you stand for, and what you want to be known for, everything else gets easier to build around it: your personal brand, your message, your content, your relationships, your PR, and where and how you show up.

That clarity helps the right people understand your value, remember your name, recommend you, and think of you when the right opportunity comes along.

It’s why I founded She’s Visible™ and why today I bring together personal branding, PR, LinkedIn, media, speaking, relationships, and emerging channels like AI visibility to help accomplished women build brand authority that reflects the expertise they’ve already earned and creates more opportunities for what’s next.

Because behind everything I do is one mission: to see more women’s brilliance on stages, featured in pages, and earning better wages.

If you’re ready for your next-level era, let’s go there together.

Michelle B. Griffin, TEDx Speaker, Author, Podcaster and Personal Brand Strategist

When You're Ready for Bigger Opportunities, You Can't Afford to Be Unclear and Unknown

With the mantra of "Put Yourself Out There" and Start Being Seen, I empower women in business and audiences to build their visibility, personal brands and thought leadership. This is your moment to make a meaningful impact and earn income with your brilliance. I’m here to guide you every step of the way.

About Michelle B. Griffin

Michelle B. Griffin, Personal Brand Coach and Strategist

Michelle B. Griffin

TEDx and Keynote Speaker | Personal Brand & PR Strategist | LinkedIn® Visibility Expert | 2x Author | 2x Podcaster | Founder, She's Visible 

Michelle B Griffin TEDxFSU Speaker 2025
NSA New Orleans and Gulf Coast Region Chapter
Michelel B Griffin Personal Branding Speaker, PR Strategist and LinkedIn® Presence Expert
Michelle Griffin, Personal Brand Strategist
Michelle Griffin, Personal Brand Strategist
Michelle B. Griffin, Personal Brand Strategist
Conversational Copywriting
certified digital marketer

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  • With a mantra of "put yourself out there to own your lane and own your future, I'm here to empower, educate and equip 1,00,000,000 professionals (with my books, training, speaking, podcasts, training, media, and more) by December 31, 2034 to become standouts in their industry.
  • Connection, contribution, and community are my top core values. Personal branding, when done right, humanizes our relationships, grows our community, builds trust and relationships and creates lasting change. I believe faith, fun, fulfillment, and financial prosperity are the driving forces that empower us to inspire and support others.
  • I spent my early career in PR and my previous executive level role in a marketing for B2B professional services — legal and property insurance, as well as planning, managing, promoting and hosting large scale industry conferences.
  • I'm a curious extrovert and a constant learner as an Enneagram 2 and ENFJ. My Top 5 Clifton Strengths are: 1. Empathy; 2. Ideation; 3. Input; 4. Developer and 5. Connectedness.
  • I'm all about a challenge. From exercise, eating healthy, running, posting consistently on LinkedIn, or writing my books, I have to constantly set challenges to leave my comfort zone for my growth zone.
  • In 2020, I fulfilled my dream (after years of being stuck) to launch my brand strategy consultancy and Feb. 1 is special for me as my "Founders Day."
  • In 2021, I challenged myself to post every.single.day. on LinkedIn. It was a (crazy?) idea, but I did it, with 532 posts to my name. My daily posting led me to start my LinkedIn personal branding community, The P.Y.O.T. Community, where I empower 1,700+ (and growing) global professionals to "put themselves out there." I also launched a LinkedIn livestream show of my solo podcast, The Business of You. Definitely a #PYOT year. 
  • In 2022, I fulfilled a "bucket list" dream and authored my first book, The LinkedIn Branding Book with my LinkedIn "partner in brand" which was born from my second co-hosted podcast, The LinkedIn Branding Show.
  • In 2023, I stepped into my new positioning as TEDx Speaker, Author, Podcaster and Personal Brand Strategist and pivoted from coaching to strategy roadmaps, workshops and speaking. I also rebranded/relaunched my solo podcast, and narrowed my lane to serving women in business. (A dream I started in 2017 and wrote in a journal in September 2019). It feels good to "redirect."
  • After years of guiding experts, leaders, and entrepreneurs to communicate their value and gain visibility, I realized there was a need for a foundational and easy-to-follow framework. This led to the creation of the Own Your Lane,™ Recognition Roadmap, a 4-step system that removes the guesswork from building your personal brand and quickly positions you for next-level opportunities. 
  • On January 1, 2024, with a focus on thought leadership/authority-focused personal branding, I created the Own Your Lane™ framework and announced a book series to teach experts globally to confidently set themselves apart, step into the spotlight, and seize next-level opportunities with my Own Your Lane™ framework and book series. 
  • In 2025, after launching the Own Your Lane™ book series and Position Yourself Planner and serving global clients remotely for five years, I was invited, pitched, and accepted into Co:Lab, a business growth accelerator with Brand Leaders, my PR, brand positioning, messaging and visibility training + events platform to speak, train and work with clients in-person and online across the US and internationally.
  • In October 2025, my advisory launched She's Visible,™ my speaking and training arm that partners with ERGs, organizations and groups to help women leaders, experts, and entrepreneurs be noticed, known, and chosen for their brilliance across their companies and businesses. In 2026, I launched my Start Being Seen™ initiative for my keynote speaking and She's Visible AI platform.
  • When I'm not speaking, advising, writing or podcasting, you can find me outdoors enjoying warm and sunny Florida and spending time with my husband and three grown children. I'm an animal lover and nature evangelist, walk, work out and dance to 80s music, drink insane amounts of hot tea, and am always on the hunt for unique antiques + mid-century/vintage fashion finds, and gluten-free treats on my travels.

Get Started With These Resources

The Start Being Seen Podcast With Michelle B. Griffin Personal Branding Coach & Speaker for Women

PERSONAL BRANDING PODCAST 

Start Being Seen™ is the go-to personal branding podcast for women expert-led brands (speakers, authors, consultants, founders, leaders) who want to become more visible, more sought-after, and the clear choice for opportunities that elevate their brands, businesses and careers.

Michelle B. Griffin Personal Branding Coach & Speaker for Women

AI VISIBILITY GUIDE FOR EXPERTS

AI tools have become the hot new place people go to find answers, ideas, and experts. If your name isn’t showing up in those searches, you’re leaving opportunities on the table. Learn the Recognition Ready AI™ framework every expert woman needs to be found, credible, and recommended.

Michelle B. Griffin Personal Branding Coach & Speaker for Women

PERSONAL BRANDING BOOKS

My personal branding books help you clarify, simplify, and amplify your professional presence so you can "Start Being Seen and Own What's Next." Read and take action with free companion workbooks and resources to build momentum and land opportunities fast.