about
Michelle B. Griffin,
The Brand Therapist℠
Personal Branding & PR Strategist and Speaker, Author, Adviser, Podcaster & Community Builder
Ready to get unstuck, level up and build influence in your industry?
We haven't met yet, but I'm willing to bet this: you're brilliant at what you do and more of the right people should know about it and benefit from it.
Yet, when you want to step out in your industry, you may feel a bit unclear on how to move forward. Maybe you're overwhelmed with too many ideas. Or stuck trying to articulate your communicate your message or feel uncomfortable putting yourself out there?
As The Brand Therapist,℠ I understand exactly how you feel. That's why I bring an outside perspective and strategic roadmap to amplify you with a professional brand that makes a statement and makes a difference.
I created my Brand GPS personal positioning system to fast-tracks out there with a clear vision of who you are, what sets you apart and where you want to be with your personalized roadmap and timeline.
The end result? Clarity, direction, and momentum so you get recognized doing the work you love for people you're here to serve.
It's truly your moment to shine. Let's get you on your way to your full potential and impact to achieve more for yourself, your industry and the world. I'm here to guide you.
Let's go,

About Michelle B Griffin, The Brand Therapist℠






With 20 years+ in PR, marketing and branding, you're getting 5 experts in one with The Brand Therapist℠

My Brand GPS™ Roadmap

My BELIEF:
With clarity, visibility and a plan, you're equipped and empowered to put yourself out there, change lives, and create more income and impact doing work you love.

My value statement:
Confidently step out, stand apart and rise up to your full potential and impact.

My vision statement
To help 1,000,000 experts in the next 10 years enjoy personal, professional and financial fulfillment by clarifying, launching and amplifying their impact-driven personal brands.

My mission statement:
To empower experts (especially women) to gain more recognition, earn more money and make more impact and influence with their work and ideas.

My personal brand statement
Many experts have years of professional knowledge but struggle to define what makes them unique . I teach them to clarify and position their expertise into a personal brand with my Brand GPS™ system so they can stop feeling overlooked and start being recognized (and hired) as an authority in their industry.

MIKE PERKINS
FOUNDER FRONTLINE HR SOLUTIONS
She consolidated and simplified my marketing messaging.
I was frustrated and concerned that I was not effectively marketing my services. Michelle helped me better define my messaging and offerings. She is a pleasure to work with, has a lot of great ideas, and utilizes a marketing development method that's helped me attract more referrals.

JARED AMARAL
FOUNDER, CHIEF DATA SOLUTIONS
She challenged me to be specific about my ideal client avatars and to communicate my offerings in straightforward, compelling ways.
Michelle's guidance was instrumental in helping me organize and focus the marketing chaos in my mind. If you're a corporate professional turned consultant or entrepreneur needing help, Michelle will steer you in the right direction.

SCARLETTE ACEVEDO
MENTAL HEALTH COUNSELOR, PUBLIC HEALTH AND HEALTH PROMOTION EXPERT
Michelle is an expert when it comes to personal branding.
After contacting 25 LinkedIn coaches and was fooled by a few, I found her and have been working with her for a few months now. She's helped me bring my uniqueness out and has honored my true self. I wanted to find an expert and she was completely worth the wait.
More About Me...
Position Yourself with a Brand that Takes You Places
Thought leadership-focused personal branding advising, speaking and workshops that transform hidden experts into visible authorities for more impact, influence, and industry opportunities.