Own Your Message
Attract Dream Clients

Helping small businesses and entrepreneurs craft better
messages, simplify marketing and create raving fans


Your message is the calling card of your business. Let's make it standout.

When you have a big mission to share but not a solid message and marketing strategy, getting noticed by the right clients can be a challenge. Especially when marketing and copywriting aren’t your zone of genius. 

It's time to #OwnYourMessage.

Your story, your message — what and how you communicate — is the key to long-term business growth. It's as simple as using the right (write) words, to get noticed, connect with dream clients and turn them into raving fans.

How to make your message magnetic:


You have just seconds to make that first impression. I'll help you get crystal clear so you'll feel confident with a magnetic message that connects, engages and sells — without feeling like a sell-out.


Clients relate to messaging that talks to them, not at them. I'll help you find the perfect words and authentic voice that wows every step of the way.


Being helpful and human is the key to sales that's never pushy or scammy.  I'll help you keep delighting clients even after the sale so they become your biggest fans.

Digital Marketing Communication Strategist for SMB



Hello! I'm Michelle, a brand strategist (think digital marketer + conversion copywriter) who helps ambitious, mission-driven small businesses, startups and solopreneurs who're done with DIY marketing and copywriting.

After spending two decades working in marketing, I've come to realize a clear marketing message is the key to making more impact, influence and income.  #OwnYourMessage

I'm here to make your message turn heads, 

open wallets and create raving fans.

 That's why I'm launching soon, SIGNIFY, a brand strategy and messaging agency for small businesses, startups and solopreneurs who want the attention, clients and sales they deserve.

At your service as a credentialed digital marketer and copywriter 

What they're saying...

Michelle uses her extensive background in business and marketing to help our students fine-tune their marketing message. Michelle is the person to tap into if you're stuck or just need coaching o​​​​n how to get crystal clear on your mess​​​​age.

Dawn Mazur

Expert Coach Center

"Michelle's expertise is immediately evident in her ability to quickly evaluate your needs and create solutions through a manageable process. Her knowledge of digital marketing and effective copywriting was vital in starting my branding business. She is unmatched in skill level, approachability, and commitment to helping you succeed!

Jenny Hutto

Branding Strategist

There are so many platforms to market on and resources to use so it's hard to know where start! Working with Michelle has been a godsend! I tell her what my marketing goals are and she works with me to achieve them!  She is an asset to my business!"

Jennifer Young

Bodhi Tree Studio

Learn how to attract more clients with your FREE Clarity Call

Frustrated with needing more clients to say YES to your offers?

Having a hard time attracting your ideal clients?

Want to stand out so you don't sound like everyone else?

Struggling with the right copy for your website, emails or other marketing materials?

I can help!

I'll give you the words and wisdom, and some digital strategy with actionable, takeaway tips you can use across your marketing channels.

Grab your FREE (and no strings attached) Clarity Call that'll take you from blending in to standing out in just 30-minutes (or less).

Don't worry, this isn't a sales call and there are no strings attached. It's just free and helpful advice to amp up your marketing and copy game.

Sign up today for more clarity, strategy and actionable tips so better attract, connect, compel and sell to your dream clients. 

Get the messages and marketing that turn
browsers to buyers to brand fans.

Personalized marketing help for small business owners and entrepreneurs.

Get in touch:  

michelle {at} michellebgriffin.com | Twitter | Linkedin