Become Recognized For What You Do Best
Go from hard to explain to hard to ignore with The Recognition Roadmap™ a one-page brand positioning, messaging, and visibility plan for women experts and leaders ready for next-level opportunities
Ready to Rise Up In Your career, Business or Industry?
Michelle B. Griffin
TEDxFSU Speaker | PR & Personal Brand Strategist | LinkedIn® Visibility Expert | 2x Author | 2x Podcaster | Founder, She's Visible™ Movement | Creator, Own Your Lane™ Recognition Roadmap
Hi, I’m Michelle, a speaker, author, and personal brand advisor to women executives, entrepreneurs, and subject‑matter experts who are brilliant at what they do, but not always fully seen, understood, or recognized for it.
You’ve reached a level of success, and you’re ready for more: wider visibility, bolder opportunities, and greater impact. But when someone asks, “So, what do you do?” the answer feels complicated and harder to communicate than it should be.
That “stuck moment” is exactly why I created the Own Your L.A.N.E.™ Recognition Roadmap, a one-page brand plan designed to articulate your value, sharpen your message, and focus your visibility for what’s next.
The Recognition Roadmap gives you a clear path forward by helping you:
→ Clarify goals, direction, and professional purpose
→ Define what sets you apart and sharpen your point of view
→ Shape a bold, clear message for any room or platform
→ Elevate visibility and authority in your zone of brilliance
Whether advancing your career, scaling a business, or stepping into thought leadership, a personal brand strategy is the bridge between where you are and the opportunities ahead.
Because when your value is clear, and your message is strong, people understand exactly where you belong and exactly why to choose you.
Position Yourself With a Brand Plan That Takes You Places
The Own Your L.A.N.E. Recognition Roadmap™ is a one-page personal brand positioning framework that helps you define your lane, put clear words around what you do and create a visibility path to advance your personal and professional goals.
L - Launch Your Vision - The Why
Clarify where you’re going next so every goal is anchored in intention, direction, and purpose, not guesswork.
A - Assert your Difference - The How
Define what sets you apart and your point of view so the right people understand why they should choose you.
N - Navigate Your Message - The What
Learn to talk about yourself concisely and confidently, making it easy for others to understand and refer you.
E - Elevate Your Visibility - The Where
Focus on where to show up strategically so your visibility leads to recognition, influence, and opportunities.
Own Your Lane. Own Your Future.
Elevate your personal brand communication, confidence, and credibility with The Recognition Roadmap™ designed for individuals, women's groups, and events.
ADVISORY & COACHING
Build your Visible Brand Authority™ to clarify your positioning, tighten your message and align your visibility so next-level opportunities find you.
WOMEN'S LEADERSHIP
She's Visible partners with ERGs, associations and groups to help professional women position themselves across careers, media and digital presence.
SPEAKING & TRAINING
High-impact keynotes and interactive workshops to sharpen communication, build executive presence and ensure your best talent is noticed, known and chosen.
SOME OF THE events and Brands I've presented for...
What They're Saying About Michelle B Griffin
CLIENT SUCCESS STORIES
Learn how these clients were transformed after clarifying their brand, positioning their expertise, and amplifying their message to advance their careers, businesses and thought leadership.
CLIENT TESTIMONIALS
Feedback from clients who found success clarifying their brand, positioning their expertise, and amplifying their message with my personal branding and LinkedIn coaching and consulting.
SPEAKER TESTIMONIALS
As a former conference executive event director for two decades, I know what works (and what doesn't) to keep an audience engaged, motivated and inspired to take action. Check out this page for organizer and attendee feedback.
COMMUNITY FEEDBACK
My "Wall of Love" page features unsolicited feedback from my 20K+ LinkedIn + social media connections inspired by my transformative work, resources, empowerment, education, events, and content.
More Results for these Experts, Leaders & Audiences
"It was such a pleasure having you as part of our program. We loved your session and found it so informative - especially the approachable way of engaging your presentation. Thanks for your contribution!!
Jennie Daellenbach, Associate Director, Northwestern Kellogg School of Management
"Michelle, having you at the PBEX Experience was truly amazing. Your talk delivered great value. Congratulations on your debut on the PBEX stage, watched by participants from five continents."
Daniela Viek, PBEX 2025
"You were great. Thanks so much for your personal branding presentation. The group will definitely want you back to discuss LinkedIn. They couldn't stop commenting on how the brief time you spent on LinkedIn equates to higher-value content than hours-long LinkedIn training/webinars they previously took. So bravo!"
Merlinda Comas-Luca, MBA
MONIQUE VAN TULDER, AUTHOR & PODCAST HOSt A GROWN UP'S GAP YEAR
I cannot recommend Michelle highly enough. A beautiful human and professionally the ‘bees knees‘. If you can, I urge you to work with her.
Working with Michelle was transformative as I was writing my book and launching my new podcast. Her insights and guidance helped me gain clarity on my goals and develop an actionable visibility roadmap to achieve them.
STACEY DANHEISER, CMO
Co-FOUNDER, EMPRESSA.AI
Michelle takes a fresh, energetic approach to personal brand building.
The advice she shares is easy to understand, highly actionable, and based on her own personal experience. I love that she's not sharing theory, but tactics and tips that she's implemented and tested herself.
LISA RICHER, NEURODIVERSITY CONSULTANT/FOUNDER JOURNEY2BLOOM
Michelle helped me create a clear and concise message that landed me paid speaking and podcast guesting opportunities, fast.
I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. I am forever grateful for her patience and support.
SHERMALYN Sidonie-JoHN
FOUNDER, GLOBAL BRAND STATEGIST
Michelle helped me better position myself and "own" my unique message for my TEDx talk.
As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Our deep dive sessions taught me so much and I'm just so immensely grateful for her insights and collaboration.
Ready to be noticed, known and chosen for what you do best?
Let's chat about how I can support you or your organization with my speaking, advisory, or She's Visible™ women's leadership program.
Book a call/send an inquiry form below.
