MEDIA

The LinkedIn Branding Book

The LinkedIn Branding Book

The LinkedIn Branding Book: The Power of Two: How to Double Your Personal and Business Brand for Exponential Growth by #MichelleSquared, Michelle B Griffin and Michelle J Raymond, is now available on Amazon in Kindle, paperback and hardcover editions. PLUS, a 50-page action-taking (online fillable) companion Brand Squared Workbook™ included with the book purchase.

Michelle Griffin, Personal Branding Podcast

Video Interviews

Get to know more of me and my work in these video and audio interviews on personal branding and LinkedIn marketing.

Michelle Griffin, Personal Branding Podcast

Articles

A selection of my featured and highlighted articles on personal branding, LinkedIn and personal development.

Michelle Griffin, Personal Branding Podcast

Podcast Interviews

Get a deeper dive in my personal branding and LinkedIn work with these featured podcasts guest appearances.

Get a deeper dive in my personal branding and LinkedIn work with these featured podcasts guest appearances.

Michelle B. Griffin, Personal Brand Strategist
Personal Branding for Professional Advantage with Michelle Griffin

Learn the power of personal branding for professional advantage in this deep dive episode where I also explain my 7 core pillars of personal branding.

 LISTEN

Michelle B. Griffin, Personal Branding Strategist
‎ How to Attract Clients and Opportunities on LinkedIn


Learn how entrepreneurs are using the platform to attract dream clients. LinkedIn expert Michelle Griffin shares how to grow your brand and business.

LISTEN

Michelle B. Griffin, Personal Branding Strategist
The 7-Step Framework to Clarifying Your Professional Identity 

B2B marketers and professionals will love the my straightforward and strategic 7 -steps to develop your personal brand and professional identity.

 LISTEN

Michelle B. Griffin, Personal Brand Strategist

What's Brand Got To Do With It? Featuring Michelle Griffin

For founders to employees, personal branding is equally important for all. Win more business by creating a brand that attracts your ideal client with these 7 steps to build your personal brand strategy. LISTEN

Michelle B. Griffin Personal Brand Strategist
How To Be Strategic Building Your Personal Brand with Michelle Griffin

It's the wild west when it comes to building a personal brand. There's no lack of advice, guidance, content, and coaches to within a competitive landscape. Here I give my strategic plan for personal branding. LISTEN

Michelle B. Griffin, Personal Brand Strategist
How to Strategically Create Your Personal Brand with Michelle Griffin

Personal branding myths are busted in this episode as I detail my systematic approach to building a personal brand plus  tips to embark on your personal branding journey with my 7-step framework.  LISTEN

Michelle B. Griffin, Personal Branding Strategist

We all get hung up in our own head…and don’t see the brilliance of who we really are….you need someone to help show you the way. In this deep hitting episode we discuss how to own your uniqueness and translate that online, and much more. LISTEN

 

Michelle B. Griffin, Personal Branding Strategist

7 Steps to Master Your Personal Brand with Michelle Griffin

Learn my 7-step personal brand strategy framework to put yourself out there. Whether you’re a professional, entrepreneur, or looking to spin up a side hustle, this episode breaks down all the personal branding insights you need to succeed. LISTEN


Michelle B. Griffin, Personal Branding Strategist
The 5Cs of Personal Branding with Michelle Griffin

Why are you putting yourself out there? Why would people listen to you? Learn how personal branding is not really about you; it’s about how you can help others. It’s about your audience. The 5Cs I share will guide you with courage, clarify and confidence.  LISTEN


Michelle B. Griffin, Personal Brand Strategist

How to Build Your Personal Brand on LinkedIn

Learn what it takes to build your presence and community on LinkedIn, promote your goals, and share valuable content to let people know who you are.  This is a fun conversation on branding and LinkedIn.

LISTEN

Michelle B. Griffin, Personal Brand Strategist
Personal Branding for Experts with Michelle Griffin

Learn why experts should be deliberately crafting their online image as well as how to define your purpose, the problem you solve, the people you help, and more. We also discuss your niche and how to leverage LinkedIn to reach more people. LISTEN

Michelle B. Griffin, Personal Branding Strategist
Build Your Brand Through LinkedIn Marketing

Learn the tips and mindset to take an intentional and strategic approach to define who you are, what you want to be known for, how you serve your audience and show to build your reputation as the go-to person in your industry.

LISTEN 

Michelle B. Griffin, Personal Brand Strategist

Learn how entrepreneurs can start building their brands to boost their reputation and bottom line. Plus actionable advice and tips for entrepreneurs who want to improve their personal brand. LISTEN

Michelle B. Griffin Personal Brand Strategist
How to Amplify Your Voice, Visibility and Impact with Your Personal Brand

On this hot seat episode from one personal brand strategist to another, learn how women entrepreneurs can become clear, comfortable and confident sharing their voice and expertise by launching a personal brand.  LISTEN

Michelle B. Griffin, Personal Brand Strategist

Have you discovered the incredible power of a personal brand to increase ROI, augment influence and build an audience with their ICP. Learn the 7 steps to get out there and share your expertise with a foundational strategy. LISTEN

Michelle B. Griffin Personal Brand Strategist
Finding Your Purpose: How To Make a Difference With Your Personal Brand

How does your personal brand connect with your purpose in life? What do you do when you find that purpose? How do you use it to make an impact? This episode details how our personal struggles become our lessons and inspirations for others. LISTEN

Michelle B. Griffin, Personal Brand Strategist
Branding Your Way to a Better Business - With Michelle Griffin, Personal Branding Coach

How can a personal brand help you exponential grow your business?  I detail how to have use a foundational vs fluffy process to not just build a better brand but also build a bigger business. LISTEN

Michelle B. Griffin, Personal Brand Strategist
Learning About the Personal Branding Consulting with Michelle Griffin

What does it really take to do personal brand consulting? What is it and what's it's not. And the best way to be a standout in your space. Plus my 7 steps to get out there and LinkedIn marketing strategies. LISTEN

Michelle B. Griffin, Personal Brand Strategist

Michelle Griffin - Personal Brand Strategist, LinkedIn Expert, 2x Podcast Host and Curiosity Seeker

Michelle and Jason talk about the power of curiosity, why Michelle posted on LinkedIn for 365 days straight, and other mindset and life lessons learned by "putting yourself out there to make your unique mark on the world." LISTEN

Michelle B. Griffin, Personal Brand Strategist

Learn the importance of building your personal brand and how best to accomplish this on LinkedIn. If you’ve been wanting to create a standout LinkedIn profile, but you’re not sure where to start, this episode is for you! LISTEN

Michelle B. Griffin, Personal Branding Strategist

My five-year journey to entrepreneurship taught me this invaluable lesson: There is no substitute for true clarity and visibility when you have a burning desire to use your talents, gifts, and expertise in a bigger way. Bonus: LinkedIn Profile Tips: Learn how not to make the mistakes I did and put yourself out there earlier. LISTEN

Michelle B. Griffin, Personal Brand Strategist
How to Build and Boost Your Authority Brand 

On this Thought Leadership Thursday episode, I bust through the myths and misunderstandings of personal branding and explore the 7 pillars to launch your authority-focused, impact-driven standout brand. LISTEN

Michelle B. Griffin, Personal Brand Strategist

The Power of both a personal and business brand will double your impact on LinkedIn. Learn how to put your strategy in place to guide your efforts will attract the right opportunities and achieve your goals faster. LISTEN

Michelle B. Griffin, Personal Brand Strategist
Why Finding Your Way is the First Step to Personal Branding Success

How finding your why and your way are the keys to stepping out to stand out in your space.  Learn how to align who you are with what you are meant to be. LISTEN

The LinkedIn Branding Show

My weekly co-hosted podcast by #MichelleSquared with real advice and actionable tips to build your personal and business brand on LinkedIn (and beyond).

 LISTEN

Breaking Down Brand Strategy With Michelle Griffin

I discuss and detail the importance of brand strategy for business and entrepreneurs to succeed

with building their personal brands. LISTEN

Michelle B. Griffin, The Brand Therapist
Personal Brand Impact Podcast

Listen to 52 episodes of Season 1 of my personal branding podcast to help you build your personal brand for powerful payoffs. (Formerly The Business of You Podcast).

LISTEN

Michelle B. Griffin, The Brand Therapist
Building Your Personal and Business Brand

An in-depth episode on the launch of The LinkedIn Branding Book and how to exponentially grow both your personal and business brand.

 LISTEN

How to Stand Out In Your Industry with Michelle Griffin

An in-depth episode about finding your niche and finding what works for you and a primer on my 7 steps to building a personal brand.

LISTEN

Michelle Griffin, Personal Branding Podcast

Media and Collab Inquiries

Need an expert quote, want to book me to speak, present a group training, or have me guest on a podcast? I'd love to hear from you and see how we can collaborate. 

Please email Hello (at) MichelleBGriffin.com

Media Bio & Headshot

Michelle B. Griffin, Short Bio (82 words)

Michelle B. Griffin, The Brand Therapist

MICHELLE B. GRIFFIN, is an internationally certified personal brand and marketing strategist, speaker, author, 2x podcast host and community builder who believes we all deserve clarity so we can confidently put ourselves out there and make our unique mark on the world. 

As The Brand Therapist,℠ Michelle positions service professionals with her 7-step personal brand playbook, the BrandGPS System so they stand out in their industry with personal brands that make a statement and make a difference. 

Michelle's debut book, The LinkedIn Branding Book, is now available on Amazon. Learn more at MichelleBGriffin.com.

Michelle B. Griffin, Medium Bio (163 words)

Michelle B. Griffin, The Brand Therapist

MICHELLE B. GRIFFIN, is an internationally certified personal brand and marketing strategist, speaker, author, 2x podcast host and community builder who believes we all deserve clarity so we can confidently put ourselves out there and make our unique mark on the world. 

As The Brand Therapist,℠ Michelle positions service professionals with her 7-step personal brand playbook, the BrandGPS System so they stand out in their industry with personal brands that make a statement and make a difference. 

Michelle brings two decades in communications and marketing and a master's degree in PR to her brand consultancy, BRANDthority, where she consults and coaches clients worldwide. She is a frequent guest contributor and sought-after speaker on standing out to reach your full potential, impact-driven personal branding, and LinkedIn thought leadership.

Michelle is the host of the Personal Brand Therapy Show, a top-ranked personal branding podcast by Feedspot, and the co-host of the top-ranked LinkedIn Branding Podcast, with listeners and fans worldwide.

Her debut co-authored book, The LinkedIn Branding Book, is now available on Amazon. Learn more at MichelleBGriffin.com.

Michelle B. Griffin, Long Bio (255 words)

Michelle B. Griffin, The Brand Therapist

MICHELLE B. GRIFFIN, is an internationally certified personal brand and marketing strategist, speaker, author, 2x podcast host and community builder who believes we all deserve clarity so we can confidently put ourselves out there and make our unique mark on the world. 

As The Brand Therapist,℠ Michelle positions service professionals with her 7-step personal brand playbook, the BrandGPS System so they stand out in their industry with personal brands that make a statement and make a difference. 

Michelle brings two decades in communications and marketing and a master's degree in PR to her brand consultancy, BRANDthority, where she consultants and coaches clients worldwide. She is a frequent guest contributor and sought-after speaker on standing out to reach your full potential, impact-driven personal branding, and LinkedIn thought leadership.

Michelle is the host of the Personal Brand Therapy Show, a top-ranked personal branding podcast by Feedspot, and the co-host of the top-ranked LinkedIn Branding Podcast, with listeners and fans worldwide.

Community is an important part of Michelle’s mission to serve others. She is the founder of The #365 Creators, a LinkedIn personal branding community of 1,350+ global professionals and also volunteers for several nonprofit, civic and professional organizations at local and national levels.

Outside of work you can find Michelle enjoying the outdoors of sunny Florida with her husband and three children. She is an avid animal and nature evangelist, drinks insane amounts of hot tea and is always on the hunt for unique vintage/mid-century finds and tasty gluten-free treats on her travels.

Her debut co-authored book, The LinkedIn Branding Book, is now available on Amazon. Learn more at
MichelleBGriffin.com.

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