Turn Visibility Into Your Competitive Advantage
Visibility and Influence Speaker, Author & LinkedIn® Presence Strategist empowering professionals with the confidence, communication skills and recognition roadmap to break free from obscurity and stand out in their fields
Trusted by Leading Organizations and Events
The Cost of Staying Hidden
When your people are visible, everyone wins.
Not only that, professional visibility fuels leadership, builds trust, and drives business success. Yet too many professionals and teams remain unseen, leaving opportunities—and potential—untapped.
Book a keynote or workshop and give your audience:
✔️ Proven strategies to position themselves as go-to experts.
✔️ Confidence-building insights to put themselves out there.
✔️ A roadmap for visibility, credibility, and industry influence.
Visibility = Advantage
"Visibility is not vanity. Visibility is being valuable." Visibility is no longer optional—it’s a business imperative. Research shows that executives and professionals who build a strong personal brand are more trusted, more influential, and more in demand.
"Visibility is important to everyone in all careers in order to advance. Even if you have your own business, visibility is important to stay in business and remain profitable. Whether you work in a laboratory, out in the field or at the headquartered office doing accounting, if no one sees you do it, how does your employer understand your value?”
- University of Phoenix
77%
Of consumers prefer to buy from a company where executives are active on social media. Weber Shandwick
83%
Of business owners say that a strong personal brand has helped them attract new clients and grow their business. Entrepreneur, 2023
10x
Employees are 10x more likely to engage with a leader who is visible and active online. LinkedIn Research
40%
Of individuals with a strong online presence are more likely to be seen as industry leaders than their non-visible peers. Sprout Social, 2023
50%
Of employees are actively trying to increase their professional visibility. Harvard Business Review
73%
Of employees say they are more likely to stay with a company that encourages personal branding development. Gallup, 2023
Michelle B Griffin
Personal Branding Keynote Speaker | PR Strategist | LinkedIn® Visibility Expert | Author | Executive Communications Trainer | 2x Podcaster | Founder, Own Your Lane® Leadership Branding
With two decades of executive experience in communications, PR, and marketing—from Fortune 500 companies to startups—I’ve seen firsthand how visibility and owning your unique value transforms careers, businesses, and lives.
As a personal branding keynote speaker, PR strategist, and LinkedIn® visibility expert, I’ve shared this message through features in Forbes, Inc., Entrepreneur, and Authority Magazines, as well as on weekly guest appearances on industry podcasts and livestream shows.
Yet, what I love most is speaking and training professionals to confidently "put themselves out there" grow their visibility and make their mark in their career, business and industry. Whether I’m working with rising talent or seasoned corporate leaders, I’m passionate about helping people step up, stand out and own their unique competitive advantage.
At the heart of my work is my signature Own Your Lane® Recognition Roadmap—a proven framework I’ve developed to help professionals break free from comparison, articulate their value, and elevate their visibility. Through this leadership branding training platform, my books and podcasts, I teach audiences how to step out of professional obscurity, communicate better and get recognized for the work they love.
When I’m not helping others get visible, you’ll find me outdoors in sunny Florida, walking to fun '80s tunes, living in the moment, connecting with new people, and finding inspiration in everyday experiences.
The Visibility Advantage®
Visibility is the competitive advantage that builds trusted relationships, accelerates careers, and fuels business success.
Through keynotes and workshops, I help leaders, teams, and professionals close The Visibility Gap® by equipping them with the confidence, strategy, and skills to stand out, be recognized, and become noticed, known and chosen.
Strengthen leadership impact, elevate team performance, and drive business growth—by learning how to put yourself out there with confident, credibility and purpose.
The Cost of Staying Hidden - Why Visibility Creates Opportunity & How to Step Up Now (Motivational Keynote)
Why waiting to be “ready” is holding you back—and how to step up now. No more staying silent, small or stuck. This motivational keynote shares the empowering stories, stats and the simple strategy to overcome fear, self-doubt, and inaction.
Own Your Lane® - The 4-Step Recognition Roadmap (Workshop or Keynote)
Your personal brand is your most powerful professional asset. This high-impact session walks audiences through the 4-step Own Your Lane® personal branding roadmap to grow visibility, credibility, and industry influence.
The Visibility Playbook: How to Grow Your Personal Brand on LinkedIn (Workshop or Keynote)
LinkedIn is where business conversations happen. This interactive session teaches professionals how to confidently get started, strengthen their profile, elevate their presence and position their expertise to build trusted and relatable relationships that drive opportunities and professional advancement.
"It was such a pleasure having you as part of our program. We loved your session and found it so informative - especially the approachable way of engaging your presentation. Thanks for your contribution!!
Jennie Daellenbach, Associate Director, Kellogg School of Management
"You were great. Thanks so much for your personal branding presentation. The group will definitely want you back to discuss LinkedIn. They couldn't stop commenting on how the brief time you spent on LinkedIn equates to higher value content than hours long LinkedIn training/webinars they previously took. So bravo!"
Merlinda Comas-Luca, MBA
NOW AVAILABLE
Position Yourself® Planner - Your Guide To A Standout Personal Brand
The Position Yourself® Planner is your step-by-step guide to assessing and aligning your personal brand to your professional goals for business, career and industry opportunities.
Learn how to:
- Evaluate your current presence, online and offline.
- Gain clarity on where you stand and where you’re headed.
- Map intentional goals that align your personal brand with your vision.
- Move forward with clarity, confidence and a clear path for your personal branding journey.
Planner Workbook Bonuses
✓ The Position Yourself Planner Workbook – A printable companion guide with assessment questions, reflection exercises, and space to map out your positioning and visibility strategy.
✓ The Digital L.A.N.E. Navigator Scorecard – An interactive digital self-assessment to measure where you stand, identify key strengths and gaps, and track your progress as you build your brand.
✓ AI Assessment Guide – Take your assessment further with custom AI prompts designed to help you analyze your results, recognize key themes, and clarify your next steps for visibility.
"Michelle is an excellent speaker and she can engage the audience and encourage them to participate in the discussion. Her personal branding presentation was very useful and practical teaching entrepreneurs how self-branding and the benefits of being known for one thing, I highly recommend Michelle Griffin as a personal branding expert speaker."
Marina Mchedlidze, Founder, ProfitLab
"You have a gift, Michelle. You educate professionals on personal branding better than anyone I know."
- Event Attendee
Own Your Lane® Leadership Branding
Ready to put yourself out there? Own Your Lane® is a leadership branding platform (and podcast) to chart your visibility roadmap to elevate your career, business and industry influence.
"Hey, Michelle, it was awesome to meet you at EntreCon yesterday. I loved your presentation and feeling motivated to pitch myself and get more PR. I hope to cross paths again soon."
Lindsay Keeling, MBA, PMP
Let’s Make Your Next Event Unforgettable
Ready to motivate and equip your audience with the skills and strategies needed for professional visibility? Let's chat about how I can help your event, group, or organization level up.
Michelle B. Griffin is a personal branding keynote speaker, PR strategist, and LinkedIn® presence expert. As the founder of Own Your Lane® Leadership Branding, she teaches experts, leaders and entrepreneurs how to confidently "put themselves out there," break free from professional obscurity and stand out as authorities in their industries. Learn more at OwnYourLane.io.
2025 Michelle B Griffin LLC