Get Visible, Known & Chosen
I guide women experts to build their personal brand Recognition Roadmaps™ so they show up when opportunities are looking on LinkedIn, in media, on stages, and even in AI search.
Michelle B. Griffin
Keynote Speaker | PR & Personal Brand Strategist | LinkedIn® Visibility Expert | TEDxFSU Speaker | 2x Author | 2x Podcaster | Founder, She's Visible™ | Creator, Own Your Lane™ Recognition Roadmap
Why Women Experts Struggle With Visibility
If you’ve ever stumbled to explain what you do, felt overlooked despite your expertise, or watched opportunities pass you by, you’re not alone.
I’ve been there too. I know how frustrating it is to do meaningful work, want more impact and opportunity, and still feel held back.
You’ve heard all the advice: “Build your personal brand.” “Network more.” “Promote yourself.” Maybe you’ve tried some of it, or maybe you’re still unsure how to put yourself out there.
After years in PR and personal branding, here’s what I know: what’s missing isn’t effort, it’s a plan. A clear, confident way to communicate who you are, what you do, and how you’re different to the people who need to see it.
Think about it: we plan our careers, our businesses, even our vacations, but we rarely plan how we communicate our professional story and digital presence.
That’s why I created the Own Your L.A.N.E.™ Recognition Roadmap, a personal branding and visibility system that helps women leaders and experts finally get seen, known, and chosen for what they do best.
This roadmap has helped clients land TEDx talks, earn features in major media, book Fortune 500 speaking gigs, attract ideal clients and promotions, and build thought-leadership platforms on their own terms.
Because when you’re powerfully positioned, clearly communicating your value, and visible for your expertise, the right people take notice.
Now it’s your turn. Let’s build yours together.
Become The Go-To Voice and Choice In Your Industry
I'm here to elevate women leaders, experts and audiences who are ready to gain more recognition, earn more money and positively influence the world with their work and ideas.
SPEAKING
My presentations are interactive (and fun) for conferences, events and women's groups on visibility, personal branding and LinkedIn®
ADVISING
Positioning, branding, executive presence and LinkedIn for leaders, experts and founders ready to powerfully position themselves.
EDUCATION
Personal branding and LinkedIn books, podcasts, and resources to help you step out, get visible and build industry influence.
EVENTS
My monthly branding & LinkedIn events will help you get clear, visible, and grow your authority brand for next-level opportunities.
SOME OF THE events and Brands I've presented for...
The Proof Is Here From these Experts, Leaders & Audiences
"It was such a pleasure having you as part of our program. We loved your session and found it so informative - especially the approachable way of engaging your presentation. Thanks for your contribution!!
Jennie Daellenbach, Associate Director, Northwestern Kellogg School of Management
"You were great. Thanks so much for your personal branding presentation. The group will definitely want you back to discuss LinkedIn. They couldn't stop commenting on how the brief time you spent on LinkedIn equates to higher value content than hours long LinkedIn training/webinars they previously took. So bravo!"
Merlinda Comas-Luca, MBA
LISA RICHER, NEURODIVERSITY CONSULTANT/FOUNDER JOURNEY2BLOOM
Michelle helped me create a clear and concise message that landed me paid speaking and podcast guesting opportunities, fast.
I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. I am forever grateful for her patience and support.
SHERMALYN Sidonie-JoHN
FOUNDER, GLOBAL BRAND STATEGIST
Michelle helped me better position myself and "own" my unique message for my TEDx talk.
As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Our deep dive sessions taught me so much and I'm just so immensely grateful for her insights and collaboration.
MONIQUE VAN TULDER, AUTHOR & HOSt
A GROWN UP'S GAP YEAR
I cannot recommend Michelle highly enough. A beautiful human and professionally the ‘bees knees‘. If you can, I urge you to work with her.
Working with Michelle was transformative as I was writing my book and launching my new podcast. Her insights and guidance helped me gain clarity on my goals and develop an actionable visibility roadmap to achieve them.
STACEY DANHEISER, CMO
Co-FOUNDER, EMPRESSA.AI
Michelle takes a fresh, energetic approach to personal brand building.
The advice she shares is easy to understand, highly actionable, and based on her own personal experience. I love that she's not sharing theory, but tactics and tips that she's implemented and tested herself.
Ready to Be Seen for What You’re Really Worth?
If you’re clear on what you do but struggle to communicate it, the Position Yourself Power Hour™ will help you clarify your message, sharpen your positioning, and show up with confidence across LinkedIn, media and speaking.