Become More Visible And Sought After In Your Industry
With the Own Your Lane™ Recognition Roadmap, I speak, teach and mentor industry experts to launch authority-focused personal brands so they're booked, featured and chosen as the go-to in their space.



Michelle B Griffin
Keynote Speaker | PR & Personal Brand Mentor | LinkedIn® Visibility Expert | TEDxFSU Speaker | 2x Author | 2x Podcaster | Founder, Brand Leaders | Creator, Own Your Lane™ Recognition Roadmap



No More Losing Opportunities To Those Who Are More Visible
Hi, I'm Michelle and I'm glad you're here. I help experts—especially women leaders and entrepreneurs—ready to find their voice, position their value and amplify their visibility so they’re recognized and chosen for what they do best.
If you’ve ever stumbled when explaining what you do, felt overlooked despite your expertise, or missed out on opportunities you knew you were perfect for, you’re not alone. I’ve been there too.
After seeing countless brilliant experts hope their work would “speak for itself,” I created the Own Your Lane™ Recognition Roadmap, a one-page personal brand positioning, messaging & visibility plan that helps you stand out and be recognized as the go-to voice and choice in your field.
My clients have gone from "one of many" to "the one"—booked on TEDx and industry stages, featured in top media, published best-selling books, and effortlessly growing thought leadership on their terms and timelines.
Now it's your turn. Are you ready to step out and be recognized and chosen for what you do best? I'm here to guide you.
Let's go there together.

Your Path To Standing Out In Your Industry Starts Here
With my signature Own Your Lane™ Recognition Roadmap, you’ll have the clarity, confidence & communication edge to stand out in conversations, online, or any room where decisions are made.
You also stop comparing yourself to everyone else. You finally know who you are, what makes you different and how to communicate it in a way that gets you chosen. That’s the path from invisible to in-demand

Ready to Own Your Lane™?
You don’t need a complicated plan, just a clear path and a guide to get you there. With the Own Your Lane™ Recognition Program, I speak, teach, and mentor impact-driven experts and leaders to craft their plans and accelerate their paths for professional and business success.

OWN YOUR LANE™ ROADMAPS
It's time to get clear, confident, and competitively advantaged with a personalized Own Your Lane™ one-page personal brand roadmap.

OWN YOUR LANE™ MENTORING
Next, it's time to implement with 1-1 support with me on the Own Your Lane™ system for your thought leadership growth goals.

OWN YOUR LANE™ SPEAKING
Interactive speaking, workshops and online events on the Own Your Lane™ system for groups, associations and conferences.
FREE LinkedIn Visibility Audio Masterclass & action Plan
Ready to step out on LinkedIn but feel held back? This audio masterclass, Get Visible On LinkedIn,™ will help you overcome imposter syndrome, bet on yourself and put yourself out there to become noticed known and chosen for what you do best.

The Proof Is Here From these Experts & Leaders
CLIENT CASE STUDIES
CLIENT TESTIMONIALS
SPEAKER TESTIMONIALS
COMMUNITY FEEDBACK
"It was such a pleasure having you as part of our program. We loved your session and found it so informative - especially the approachable way of engaging your presentation. Thanks for your contribution!!
Jennie Daellenbach, Associate Director, Northwestern Kellogg School of Management
"You were great. Thanks so much for your personal branding presentation. The group will definitely want you back to discuss LinkedIn. They couldn't stop commenting on how the brief time you spent on LinkedIn equates to higher value content than hours long LinkedIn training/webinars they previously took. So bravo!"
Merlinda Comas-Luca, MBA
LISA RICHER, NEURODIVERSITY CONSULTANT/FOUNDER JOURNEY2BLOOM
I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. Michelle helped me create a clear and concise message that landed me paid speaking and podcast guesting opportunities, fast.
SHERMALYN SIDONIE-JOHN,
GLOBAL BRAND STRATEGIST
As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Her insights helped me better position myself and "own" my unique message for my TEDx talk.
MONIQUE VAN TULDER
AUTHOR, A GROWN UP'S GAP YEAR
Working with Michelle was transformative as I was writing my book and launching my new podcast. Her insights and guidance helped me gain clarity on my goals and develop an actionable visibility roadmap to achieve them.
STACEY DANHEISER,
FOUNDER, SHAKE MARKETING GROUP
Michelle takes a fresh, energetic approach to personal branding. The advice she shares is easy to understand, highly actionable, and based on her own personal experience. I love that she's not sharing theory, but tactics and tips that she's implemented and tested herself.
Own Your Lane™
The Four-Step Roadmap to Position Yourself From Hidden Expert to Visible Authority
By Michelle B Griffin
Learn how to confidently position your value, build your personal brand and elevate your influence with your one-page brand plan for next-level opportunities.

Become Top of Mind and Top Choice In Your Field
With the Own Your Lane™ Recognition Rodamp, a one-page personal brand positioning, messaging & visibility plan that helps you stand out and be recognized for what you do best.