Become Recognized For What You Do Best
Hi, I'm Michelle, a personal brand strategist and speaker helping established women experts position themselves for next level speaking, media and thought leadership opportunities
Ready to Become Noticed, Known and chosen In Your industry?
Michelle B. Griffin
Personal Brand Strategist & Speaker for Women Experts | TEDx Speaker | Author |. Podcaster
If you've ever struggled to articulate what you do, felt overlooked despite your expertise, or watched opportunities pass you by, you're not alone, and you're in the right place.
Yet, like many of the women I work with, you already know your expertise is solid. What you're ready for now? To be recognized as the authority you are and positioned for the speaking, media, and thought leadership opportunities you deserve.
Here's what's likely standing in your way: Your expertise hasn't been positioned in a way that makes you the obvious choice. When people can't quickly understand what makes you different or why you're the right person, they won't think to recommend you, invite you into the room, or choose you when opportunities arise.
I've been there myself, and I've seen it repeatedly in accomplished women ready for their next level, which is exactly why I created The Recognition Roadmap,™ a strategic personal branding framework that helps you clarify your positioning, sharpen your message, and step confidently into the visibility and authority you're ready for across LinkedIn, stages, media, and AI-driven search.
Through my coaching, speaking, and advising, I've helped women go from overlooked to recognized, booked on TEDx and industry stages, featured in top-tier media, published best-selling books, and built thought leadership on their own terms.
Now it's your turn. Let's get your expertise the recognition it deserves.
The Path To Being Noticed, Known, and Chosen
You've spent years building expertise, but when the right people can't clearly see what makes you different or why you're the obvious choice, opportunities pass you by.
That's where The Recognition Roadmap™ comes in. It's a strategic personal brand positioning framework that helps you clarify your difference sharpen your message, and map the visibility that gets you chosen.
When these four coordinates align, you become "recognition ready" for the industry opportunities you dream of and deserve.
L → Launch Your Vision
Clarity on where you're going and why it matters
A → Assert Your Difference
Define the positioning that sets you apart
N → Navigate Your Message
Communicate clearly and confidently
E → Elevate Your Visibility
Build strategic visibility that gets you chosen
Ways to Work Together
Build the clarity, credibility, and visibility you need to be recognized as the authority in your field through The Recognition Roadmap™ for individuals, women's groups, and events.
ADVISING & COACHING
The Visible Brand Authority™ signature personal branding program to clarify your difference, tighten your message and align your visibility so you can step into thought leadership, through speaking, authority books, landing in media and elevating with top-tier visibility.
WOMEN'S LEADERSHIP
She's Visible™ partners with ERGs, associations and groups to help professional women position themselves across careers, media and digital presence. Speaking and training on personal branding, PR, LinkedIn presence and AI visibility training.
SPEAKING & TRAINING
High-impact keynotes and interactive workshops on The Recognition Roadmap to sharpen leader and team personal brand communication, build executive presence and ensure your best talent is noticed, known and chosen for their individual contributions.
SOME OF THE events and Brands I've presented for...
What They're Saying About Michelle B Griffin
CLIENT SUCCESS STORIES
Read the client success stories and transformations from women who clarified their personal brands and stepped into bigger opportunities in media, speaking and thought leadership
CLIENT TESTIMONIALS
Reflections from clients on the clarity, confidence, and momentum they gained through my personal branding and LinkedIn coaching and consulting.
SPEAKER TESTIMONIALS
As a former conference executive event director for two decades, I know what works (and what doesn't) to keep an audience engaged, motivated and inspired to take action. Check out this page for organizer and attendee feedback.
COMMUNITY FEEDBACK
My "Wall of Love" page features unsolicited feedback from my 20K+ LinkedIn + social media connections inspired by my transformative personal branding work, books, resources, empowerment, education, events, and content.
More Results for these Experts, Leaders & Audiences
"It was such a pleasure having you as part of our program. We loved your session and found it so informative - especially the approachable way of engaging your presentation. Thanks for your contribution!!
Jennie Daellenbach, Associate Director, Northwestern Kellogg School of Management
"Michelle, having you at the PBEX Experience was truly amazing. Your talk delivered great value. Congratulations on your debut on the PBEX stage, watched by participants from five continents."
Daniela Viek, PBEX 2025
"You were great. Thanks so much for your personal branding presentation. The group will definitely want you back to discuss LinkedIn. They couldn't stop commenting on how the brief time you spent on LinkedIn equates to higher-value content than hours-long LinkedIn training/webinars they previously took. So bravo!"
Merlinda Comas-Luca, MBA
MONIQUE VAN TULDER, AUTHOR & PODCAST HOSt A GROWN UP'S GAP YEAR
I cannot recommend Michelle highly enough. A beautiful human and professionally the ‘bees knees‘. If you can, I urge you to work with her.
Working with Michelle was transformative as I was writing my book and launching my new podcast. Her insights and guidance helped me gain clarity on my goals and develop an actionable visibility roadmap to achieve them.
STACEY DANHEISER, CMO
Co-FOUNDER, EMPRESSA.AI
Michelle takes a fresh, energetic approach to personal brand building.
The advice she shares is easy to understand, highly actionable, and based on her own personal experience. I love that she's not sharing theory, but tactics and tips that she's implemented and tested herself.
LISA RICHER, NEURODIVERSITY CONSULTANT/FOUNDER JOURNEY2BLOOM
Michelle helped me create a clear and concise message that landed me paid speaking and podcast guesting opportunities, fast.
I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. I am forever grateful for her patience and support.
SHERMALYN Sidonie-JoHN
FOUNDER, GLOBAL BRAND STATEGIST
Michelle helped me better position myself and "own" my unique message for my TEDx talk.
As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Our deep dive sessions taught me so much and I'm just so immensely grateful for her insights and collaboration.
Ready to become Recognized for what you do best?
Let's chat about how I can support you or your organization with my personal branding coaching, speaking or women's leadership program.
Book a call/send an inquiry form below.