Become Recognized For What You Do Best
Go from hard to explain to hard to ignore with The Recognition Roadmap™ a one-page personal brand positioning, messaging, and visibility plan for women experts and leaders ready to elevate their brilliance into next-level opportunities
Ready to Become Noticed, Known and chosen In Your industry?
Hi, I’m Michelle, a TEDx speaker, author, podcaster and personal brand strategist for women experts and leaders ready to become the go-to authorities in their field.
We haven’t met yet, but I’m willing to bet this: you’re exceptional at what you do, and more of the right people should know about it and benefit from it. Yet when it comes time to step out in your industry, things can feel unclear. Maybe you have too many ideas. Maybe you struggle to put your work into words. Or maybe you hesitate to put yourself out there at all.
I know *exactly* how this feels. After being stuck myself, I fast-tracked the way out by creating my own roadmap, becoming a successful case study on how to quickly become noticed, known, and chosen with an authority-focused personal brand.
That proven framework is the Own Your Lane Recognition Roadmap,™ a one-page brand plan that positions your expertise, sharpens your message and focuses your visibility assets for what’s next, a process that has guided countless women toward more confident positioning and messaging.
Today, I teach this roadmap in my speaking, training, and advising to help even more ambitious women experts and leaders step into thought leadership, through speaking, authority books, landing in media and elevating with top-tier visibility.
After two decades in executive communications, a master's degree in PR, and advising Fortune 500 leaders, founders, and entrepreneurs, I've seen what happens when smart, capable women finally own their lane: they get recognized, get opportunities, and get results for the work and ideas they're brilliant at.
Let's make that happen for you.
The Roadmap to Your Next Level
Whether you’re advancing your career, growing your business, or stepping into thought leadership through speaking, media, PR, or authorship, growth comes from getting clearer about what you stand for, how you communicate it, and where you show up. That’s where a personal brand strategy becomes the bridge between where you are now and the opportunities you want next.
The Own Your L.A.N.E.™ Recognition Roadmap is that bridge. It’s a one-page personal brand plan that helps you:
- Define your difference so people understand your value
- Sharpen your message so it’s clear, confident and repeatable
- Create a focused visibility path for your next level of growth
L - Launch Your Vision - The Why
Clarify where you’re going next so every goal is anchored in intention, direction, and purpose, not guesswork.
A - Assert your Difference - The How
Define what sets you apart and your point of view so the right people understand why they should choose you.
N - Navigate Your Message - The What
Learn to talk about yourself concisely and confidently, making it easy for others to understand and refer you.
E - Elevate Your Visibility - The Where
Focus on where to show up so your visibility leads to recognition, influence, and opportunities.
Brand Your Brilliance. Elevate Your Influence. Own Your Lane.
Clarify your personal brand communication, confidence, and credibility with The Recognition Roadmap,™ designed for individuals, women's groups, and events.
ADVISING & COACHING
The Visible Brand Authority™ signature program helps you clarify your positioning, tighten your message and align your visibility so you can step into thought leadership, through speaking, authority books, landing in media and elevating with top-tier visibility.
WOMEN'S LEADERSHIP
She's Visible™ partners with ERGs, associations and groups to help professional women position themselves across careers, media and digital presence. Speaking and training on personal branding, PR, LinkedIn and AI visibility training.
SPEAKING & TRAINING
High-impact keynotes and interactive workshops on The Recognition Roadmap to sharpen leader and team communication, build executive presence and ensure your best talent is noticed, known and chosen for their individual contributions.
SOME OF THE events and Brands I've presented for...
What They're Saying About Michelle B Griffin
CLIENT SUCCESS STORIES
Read the transformations from women who clarified their brands and stepped into bigger opportunities, media, speaking and thought leadership
CLIENT TESTIMONIALS
Reflections from clients on the clarity, confidence, and momentum they gained through my personal branding and LinkedIn coaching and consulting.
SPEAKER TESTIMONIALS
As a former conference executive event director for two decades, I know what works (and what doesn't) to keep an audience engaged, motivated and inspired to take action. Check out this page for organizer and attendee feedback.
COMMUNITY FEEDBACK
My "Wall of Love" page features unsolicited feedback from my 20K+ LinkedIn + social media connections inspired by my transformative work, resources, empowerment, education, events, and content.
More Results for these Experts, Leaders & Audiences
"It was such a pleasure having you as part of our program. We loved your session and found it so informative - especially the approachable way of engaging your presentation. Thanks for your contribution!!
Jennie Daellenbach, Associate Director, Northwestern Kellogg School of Management
"Michelle, having you at the PBEX Experience was truly amazing. Your talk delivered great value. Congratulations on your debut on the PBEX stage, watched by participants from five continents."
Daniela Viek, PBEX 2025
"You were great. Thanks so much for your personal branding presentation. The group will definitely want you back to discuss LinkedIn. They couldn't stop commenting on how the brief time you spent on LinkedIn equates to higher-value content than hours-long LinkedIn training/webinars they previously took. So bravo!"
Merlinda Comas-Luca, MBA
MONIQUE VAN TULDER, AUTHOR & PODCAST HOSt A GROWN UP'S GAP YEAR
I cannot recommend Michelle highly enough. A beautiful human and professionally the ‘bees knees‘. If you can, I urge you to work with her.
Working with Michelle was transformative as I was writing my book and launching my new podcast. Her insights and guidance helped me gain clarity on my goals and develop an actionable visibility roadmap to achieve them.
STACEY DANHEISER, CMO
Co-FOUNDER, EMPRESSA.AI
Michelle takes a fresh, energetic approach to personal brand building.
The advice she shares is easy to understand, highly actionable, and based on her own personal experience. I love that she's not sharing theory, but tactics and tips that she's implemented and tested herself.
LISA RICHER, NEURODIVERSITY CONSULTANT/FOUNDER JOURNEY2BLOOM
Michelle helped me create a clear and concise message that landed me paid speaking and podcast guesting opportunities, fast.
I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. I am forever grateful for her patience and support.
SHERMALYN Sidonie-JoHN
FOUNDER, GLOBAL BRAND STATEGIST
Michelle helped me better position myself and "own" my unique message for my TEDx talk.
As somebody who comes from branding and marketing, it's hard to brand yourself, but Michelle was able to expertly guide me. Our deep dive sessions taught me so much and I'm just so immensely grateful for her insights and collaboration.
Ready to become, Noticed, Known and chosen for what you do best?
Let's chat about how I can support you or your organization with my speaking, advising, or women's leadership program.
Book a call/send an inquiry form below.
