BRAND STRATEGY
Stand Out in Your Industry
My signature service, The Visible Brand Authority Roadmap, based on my Brand GPS™ framework, is everything you need to clearly and confidently position yourself for the career, business, and life you deserve.
all in less than 30 days
"Your superpower is helping people with their branding. You take it to the NEXT level. I can attest to that."
Renee Cohen, Founder, Wealthy Women's Collective
Clarify your brand. Simplify your message. Amplify your story.
The Visible Brand Authority Accelerator is a personal branding and PR strategy roadmap for women in leadership and business who are ready to get clear, visible, and build industry influence.
+ Master Your Message
+ Magnify Your Brand
+ Make Your Mark
how would it feel to have...
Everything You Need To Stand Out In Your Space
Professional Clarity
Tell your story with confidence and easily answer the "What do you do" question.
Perfect Positioning
Stand out with your unique differentiation. Learn how to position yourself as the expert you are.
Audience Advantage
Know your niche, ideal avatar and most importantly the problem you solve to the top of mind choice.
Magnetic Messaging
Communicate with a clear message that attracts the right clients and opportunities to you
Leverage LinkedIn
Be seen as an industry authority with a powerful profile page and presence.
Industry Influence
Amplify your voice in wider circles with media, speaking and PR opportunities.
Confidently Launch Your Personal Brand
Get the support you need to get unstuck and get ahead. The Visible Brand Authority Accelerator is designed to fast-track you with a foundational strategy, implementation, and a comprehensive brand roadmap with everything you need to be seen and sought after in your field.
+ Brand Strategy
+ Implementation
+ Accountability
all in less than 30 days
"You have a gift, Michelle. You educate professionals on personal branding better than anyone I know."
Bernie Borges, VP Global Content Marketing, iQor and Host, The MidLife Fulfilled Podcast
THE PROCESS
As a "done with you" co-creation program, we work in four phases to launch your personal brand roadmap.
DISCOVER
We get to know who you are, where you want to go and exactly how to get there.
Brand Audit & Assessments
+ Before we meet, your brand assessments - (done by you) + brand audit (done by me) will get us clear on your gaps and goals
Brand Foundation
+ We'll meet on two 60-minute live co-working sessions for the define and develop phases.
DEFINE
We'll clarify your brand blueprint on our first call
Brand Identity Blueprint
+ Purpose, vision, mission, values
+ Audience/problem solved
+ Key differentiators/positioning
+ Backstory/message
DEVELOP
We’ll define your brand attributes on our second call.
Brand Statement
+ Your brand positioning statement
Brand Voice & Visuals
+ Your brand tone, personality, colors, fonts,
Social Bios
+ Your LinkedIn/social social headline revised
Expert Authority Bio
+ Your short-form written bio for media
LinkedIn Profile Makeover
+ First-impression refresh + in-depth video profile recommendations (high level recommendations sent to you)
Thought Leadership Themes
+ Your unique brand pillars for content & pitching
DEPLOY
+ Your brand strategy roadmap is ready, now it's time to put yourself out there
Brand Strategy
+ Set your progress goals + timelines
Brand Support
+ 2 weeks guidance for action + accountability
+ Unlimited support via email/WhatsApp
+ Opportunity for additional add-on advising/coaching
WHAT YOU GET
THE DELIVERABLES
+ Brand assessments - (done by you) + audit (done by me)
+ Two 60-minute brand live working sessions + recordings
+ Brand Blueprint - your one-page brand foundation
+ Brand Roadmap - a digital brand book delivered in Canva
+ LinkedIn Profile Makeover - first impression refresh + video review recommendations
+ Expert Authority Bio - short form written bio for multiple uses
+ Accountability Portal - 2 weeks unlimited email/WhatsApp support
THE BONUSES
BONUS #1: Thought Leader Launchpad
+ LinkedIn Content Guide - Post with confidence
+ 30 days authority-building content ideas
BONUS #2: PR Primer
+ Pitch template - this one will get you booked
+ Podcast media one sheet Canva template
Your Investment
Brand Strategy + Implementation + Accountability
Ready to invest in yourself and your future
"I feel so much more confident in my new messaging and LinkedIn presence. Michelle guided me to step up for more visibility and authority to reach bigger clients."
Barb Golub, Award-Winning Literacy Consultant
Position Yourself with a Brand that Takes You Places
Thought leadership-focused personal branding advising, speaking, and workshops that transform women in leadership and business into visible authorities for more impact, influence, and industry opportunities.
About Michelle B Griffin
Michelle B Griffin aka The Brand Therapist℠ is a certified personal branding & PR strategist and speaker empowering women in leadership and business to get clear, visible and and position themselves for personal and professional success.
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